Japanese title: Puroland Illumination Christmas（サンリオピューロランドのクリスマス2026）

Details ↓Kyochika’s take · what it is · getting there

Christmas at the indoor theme park. In the new 10-minute show "Sweet Sparkle Illumination", guests help collect sparkles from baking sweets to light up the park's Wisdom Tree. A stamp rally with The Bears' School is also held.

Dates

Nov 6 (Fri) – Dec 25 (Fri)

Time

Hours: please check with the organizer

Price

See the official page for prices

Venue

Sanrio Puroland

Nearest station

Tama-Center Sta.

Check closed days and last admission on the official page before you go.

About this event

A ten-minute illumination show invites visitors to collect Sweet Sparkles, magical lights created while making sweets, and illuminate the Wisdom Tree with the voices of Hello Kitty and Kiki & Lala. Puroland Illumination Christmas 2026 turns guests into Santa's helpers rather than mere spectators. A collaboration with The Bears' School brings Jackie to the park, along with a stamp rally at four locations and a reading of the picture book Jackie's Birthday. Completing Santa's three requests earns cards that can be joined together as a garland or Christmas ornament. An entrance photo spot shaped like a gingerbread house, festive character greetings, seasonal food and exclusive merchandise complete the experience. It is a Christmas celebration built around becoming part of the story.

Highlights

• Sweet Sparkle Illumination runs for approximately 10 minutes, with Hello Kitty and Kiki & Lala appearing through recorded voices.
• The Bears' School stamp rally visits four stations, where stamps help decorate a Christmas tree.
• Jackie appears before The Quest of Wonders Parade on November 21–22 and December 19–20.
• Join the Tick Tock Castle Dance 15 minutes before closing to help light the Wisdom Tree and receive a gift.
• Photograph the gingerbread-house entrance display and discover festive dessert decorations at CHALLENGE PURO.

Good for

Families with children, Hello Kitty and Little Twin Stars fans, and visitors who love Jackie and interactive Christmas stories.

Good to know

• Check the official website for park passports and advance admission reservations. Some activities require separate tickets or bookings.
• Welcome Greetings last about 10 minutes after opening. They are group-style character appearances rather than individual meet-and-greets.
• The Tick Tock Castle Dance gathering takes place 15 minutes before park closing. Check the daily closing time.
• Santa's helper cards may stop being distributed without notice. The official website also offers English, Simplified Chinese, Traditional Chinese and Korean.

Summarized from the official page and press materials.

When was Sanrio Puroland founded, and what was its purpose?

Sanrio Puroland opened in Tama, Tokyo, in December 1990. Its original operating company, Sanrio Communication World, had been established in November 1987, three years earlier. The park was created as a place where visitors could encounter Sanrio characters through shows, attractions and shared experiences.

At its heart is the Sanrio Group philosophy of Minna Nakayoku, meaning roughly 'Getting Along Together.' Operator Sanrio Entertainment describes its business as Kawaii Entertainment. The idea goes beyond simply meeting famous characters: songs, dancing and storytelling create shared emotional experiences, a concept still reflected in its shows and seasonal celebrations.

For Christmas 2026, the central symbol is the Wisdom Tree, one of Puroland's signature features. Guests are not merely watching the festivities; they take on the role of Santa's helpers. Collecting Sweet Sparkles to illuminate the tree and receiving cards for completed tasks turn the Christmas story into a participatory experience.

This year, Jackie from The Bears' School joins the celebration. Picture-book storytelling and a four-stop stamp rally connect listening to a story with physically exploring the park. That is why visitors should watch the Wisdom Tree as lights gather around it to the voices of Hello Kitty and her friends.

Sanrio Entertainment Company History (Japanese) · Sanrio Puroland Christmas 2026 Official Event Page (Japanese)

Distance from major stations

From Tama-Center

0.4 km, about 7 min on foot

From Tama-dobutsu-koen

3.4 km, about 20 min by train

From Mogusaen

3.6 km, about 20 min by train

From Takahatafudo

4.5 km, about 20 min by train

Distances are straight-line; times are rough estimates.

Other events nearby

• Wanko to NAKAYOKU Night at Sanrio PurolandSanrio Puroland (Tama-Center Sta.) · right there from here · Nov 21 (Sat) – Nov 22 (Sun)
• Pompompurin Wan Wan Biyori at Tama Central ParkTama Central Park (Tama-Center Sta.) · 0.3 km, about 4 min on foot from here · Nov 21 (Sat) – Nov 23 (Mon, holiday)
• Tama Center Illumination 2026South of Tama Center Station, Parthenon Avenue and around (Tama-Center Sta.) · 0.5 km, about 7 min on foot from here · Nov 14 (Sat) – Jan 11 (Mon)
• Keio Mogusaen Autumn Leaves Festival 2026Keio Mogusaen (Mogusaen Sta.) · 2.5 km, about 15 min by train from here · Nov 7 (Sat) – Nov 29 (Sun)
• 12th Metropolitan Zoos Africa Fair (Tama Zoo)Tama Zoological Park (Tama-dobutsu-koen Sta.) · 3.6 km, about 20 min by train from here · Nov 22 (Sun) – Nov 23 (Mon, holiday)
• Tama Zoo Autumn School: Become an Asian Elephant Expert! (Grades 4-6)Tama Zoological Park (Tama-dobutsu-koen Sta.) · 3.6 km, about 20 min by train from here · Nov 14 (Sat)

Food and cafes nearby

Search places around the venue on Google Maps.

FAQ

What is Puroland Illumination Christmas (Sanrio Puroland Christmas 2026)?

A ten-minute illumination show invites visitors to collect Sweet Sparkles, magical lights created while making sweets, and illuminate the Wisdom Tree with the voices of Hello Kitty and Kiki & Lala. Puroland Illumination Christmas 2026 turns guests into Santa's helpers rather than mere spectators. A collaboration with The Bears' School brings Jackie to the park, along with a stamp rally at four locations and a reading of the picture book Jackie's Birthday. Completing Santa's three requests earns cards that can be joined together as a garland or Christmas ornament. An entrance photo spot shaped like a gingerbread house, festive character greetings, seasonal food and exclusive merchandise complete the experience. It is a Christmas celebration built around becoming part of the story.

When is Puroland Illumination Christmas (Sanrio Puroland Christmas 2026)?

Nov 6 (Fri) – Dec 25 (Fri)

What are the opening hours of Puroland Illumination Christmas (Sanrio Puroland Christmas 2026)?

Hours: please check with the organizer Check the official page for closed days and last admission.

How much does Puroland Illumination Christmas (Sanrio Puroland Christmas 2026) cost?

See the official page for prices

Where is Puroland Illumination Christmas (Sanrio Puroland Christmas 2026) and what is the nearest station?

It is held at Sanrio Puroland. The nearest station is Tama-Center Sta..

Where to next

Nearby, within the next week

Festivals & local eventsTama Center Illumination 2026Tama-Center · 0.5 km · Nov 14 (Sat) – Jan 11 (Mon)

Festivals & local eventsTama Zoo Autumn School: Become an Asian Elephant Expert! (Grades 4-6)Tama-dobutsu-koen · 3.6 km · Nov 14 (Sat)

Festivals & local eventsTama Zoo Autumn School: Let's Become Asian Elephant Experts!Tama-dobutsu-koen · 3.6 km · Nov 14 (Sat)

Festivals & local eventsYakushiike Autumn Leaves Festival (Machida)Machida · 5.2 km · Oct 31 (Sat) – Nov 29 (Sun)

All Festivals →Today →This weekend →

The photo shows the venue or its surroundings, not the event itself.

Checked against the official page on November 11, 2026. Titles and descriptions are our own translations.